Michael Thibodeau, Co-founder, Chief Creative Officer
Michael is one of the world’s most acclaimed creative directors,
having designed and directed over 100 identity programs for
many of the world’s greatest brands. His work has included the
design of the MSN butterfly, UPS shield, Amtrak brandmark
and Juan Valdez signature. From Coca-Cola to Marriott, RBC
to DuPont, Michael has turned business strategies into winning
narratives for clients.
His most recent book is Smoke Gets In Your Eyes, a study of
visual and verbal themes used in cigarette branding.
Return to leadership
These are visual identities he has directed and designed: